SMS Virtual Message Conversations
In 2009, US wireless carriers reported that text messaging surpassed phone calls for the first time. Mobile phones have redefined our availability and now texting is leading a whole new wave of change in our lives. Right now, there are twice as many active users of text messaging globally as there are active users of email! The onslaught of SPAM has reduced the rates at which people open an unfamiliar email, but with texting your messages are viewed faster and replied to quicker than any other form of communication, period. Text messages have an astounding 96% open rate are typically read within an average of 15 minutes after they’ve been received and are responded to within an hour! MonsterFollowup believes that texting will show huge results as part of your marketing plan.
MonsterFollowUp takes mobile SMS texting to the next level. You can automatically setup what we call “Virtual SMS/Text Conversations,” giving your customers the feeling of a live connection to your company. These conversations can be used to give information or to collect survey data on your customers for later marketing efforts. After a prospect has subscribed to your campaign you can reply with an SMS message that initiates a conversation that you have previously scripted. The result for your prospect is the feeling of personal engagement and attention. Naturally we are always drawn to people that we feel are listening to us and with MonsterFollowUp we give your company the power of doing that with each and every one of your customers.
Building an SMS conversation within MonsterFollowUp is easy and flexible. You can have specific data received from your customer’s SMS messages assigned to custom data fields in your campaigns. Conversations can be built to connect a string of multiple messages either sent out immediately one after another or timed for a specific delivery date. This is truly a “set-it-and go” automation.